CLIENT
UGA Terry College of Business
YEAR
2025
ROLE
Merchandise Design
OBJECTIVE
Provide designs for the selected merchandise objects that would be gifted to incoming Master of Professional Accountancy (MPAcc) students.
SOLUTION
The client specified they wanted the program-specific logo used on each gift piece however, I saw an opportunity to create a design with more personality for the pennant. Since the product lends itself to a more fun approach, I designed a punny and encouraging phrase specific to this audience and included the bulldog for an extra touch of UGA spirit. Since the imprint areas on the laptop sleeve and journal were much smaller, these items used UGA Terry logos.